Creating a YouTube channel using your Google account If you have a Google account, you can watch, share and comment on YouTube content. However, Google accounts don’t automatically create YouTube channels. Getting a new channel set up is a simple and quick process, though. 1. Go to YouTube and sign in Head over to YouTube.com and click… Read More »
Using YouTube is not without risks. Here’s how to avoid the major ones. Posting unwatchable videos YouTube videos don’t have to be polished. YouTube lends itself to spontaneity. But your videos do need to be audible and the quality needs to be high enough to be watchable. A common error is making videos too long.… Read More »
YouTube can be a powerful tool for businesses. These tips will help you make the most of it. Include a ‘call to action’ Ideally, watching a video will lead your customer to do something, such as buy a product, promote your business through their social media networks, give you feedback or seek more information about… Read More »
YouTube has a range of uses and benefits for business that can complement those offered by other communication channels. Demonstrating products YouTube lets businesses show their products in action. This is particularly useful for companies with limited physical distribution channels, including those who mostly sell over the internet. Businesses that use YouTube to allow customers… Read More »
Businesses that use YouTube YouTube use by Australian business is still very small compared with other social media like Facebook and Twitter. About 34% of Australian large businesses reported using YouTube as a business tool, but only about 5% of small and 11% of medium businesses did, according to the 2018 Sensis social media report. Businesses… Read More »