IMM Graduate School of Marketing Courses

By | December 8, 2023

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IMM Graduate School of Marketing Courses

IMM Graduate School of Marketing Courses are:
Undergraduate Programmes:
Foundation Programme:
This programme is designed for students who wish to undertake a Bachelor of Business Administration in Marketing Management and have met the minimum requirements for admission to a Diploma Programme at a higher education institution.
Certificate Programmes:

  • Higher Certificate in Marketing; and
  • Higher Certificate in Export Management.

Diploma Programmes:

  • Diploma in Marketing Management; and
  • Diploma in Export Management.

Degree Programmes:

  • Bachelor of Business Administration (BBA) in Marketing Management; and
  • Articulation from the new Diploma in Marketing Management to the new BBA in Marketing Management Admission criteria.

Postgraduate Diploma in Marketing Management:

  • Bachelor of Philosophy(B Phil) Honours in Marketing Management; and
  • Masters of Philosophy (M Phil) in Marketing.

Admission criteria for Bachelor of Business Administration (BBA) in Marketing Management

Admission criteria for prospective students who matriculated prior to and including 2007:

  • Senior Certificate (Grade 12) with university exemption, plus a mark of at least 40% on higher grade or 50% on standard grade in Mathematics.
  • An NQF level 5 certificate with an overall pass rate of 60% or above.
  • A CV and RPL (Recognition of Prior Learning) application is required from prospective students over 23 years of age, who have no Senior Certificate, but have written and passed at least four higher grade or four standard grade subjects at matric Level. The CV must include work-related experience and a SAPS affidavit stating that they did not obtain a Senior Certificate. A certified copy of subjects passed must be included. *
  • Students over the ages of 45 may apply as mature age applicants.
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Admission criteria for prospective students who  matriculated and exited the school system as of 2008:

  • National Senior Certificate (NSC) or National Certificate Vocational (NCV) with an achievement rating of at least 3 (40-49%) in English home language or 4 (50-59%) in English first additional language, plus an achievement rating of at least 3 (40-49%) in Mathematics or 5 (60-69%) in Mathematical Literacy.
  • An NQF level 5 certificate with an overall pass rate of 60% or above.
  • The student must have met the minimum requirements for admission to a degree programme at a higher education institute.
  • A CV and RPL (Recognition of Prior Learning) application is required from prospective students over 23 years of age, who have no NSC, but have written and passed at least 4 NSC subjects at a Matric level with a pass of 40%. The CV must include work-related experience and a SAPS affidavit stating that they did not obtain a NSC. A certified copy of subjects passed must be included.
  • Students over the ages of 45 may apply as mature age applicants.

* No credit transfers for modules will apply for RPL. RPL will only apply for access to programmes
Articulation from the Diploma in Marketing Management to the BBA in Marketing Management.

  • Graduates must have successfully completed all modules of the Diploma in Marketing Management.
  • Applications must be submitted within a five-year period after attaining the Diploma in Marketing Management qualification.
  • Please refer to the prospectus for articulation modules.

Admission criteria for Bachelor of Commerce (BCom) in Marketing and Management Science

Admission criteria for prospective students who matriculated prior to and including 2007:

  • Senior Certificate (Grade 12) with university exemption, plus a mark of at least 40% on higher grade or 50% on standard grade in Mathematics.
  • An NQF level 5 certificate with an overall pass rate of 60% or above.
  • A CV and RPL (Recognition of Prior Learning) application is required from prospective students over 23 years of age, who have no Senior Certificate, but have written and passed at least four higher grade or four standard grade subjects at matric Level. The CV must include work-related experience and a SAPS affidavit stating that they did not obtain a Senior Certificate. A certified copy of subjects passed must be included. *
  • Students over the ages of 45 may apply as mature age applicants.
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Admission criteria for prospective students who matriculated and exited the school system as of 2008:

  • National Senior Certificate (NSC) or National Certificate Vocational (NCV) with an achievement rating of at least 3 (40-49%) in English home language or 4 (50-59%) in English first additional language, plus an achievement rating of at least 3 (40-49%) in Mathematics or 5 (60-69%) in Mathematical Literacy.
  • An NQF level 5 certificate with an overall pass rate of 60% or above.
  • The student must have met the minimum requirements for admission to a degree programme at a higher education institute.
  • A CV and RPL (Recognition of Prior Learning) application is required from prospective students over 23 years of age, who have no NSC, but have written and passed at least 4 NSC subjects at a Matric level with a pass of 40%. The CV must include work-related experience and a SAPS affidavit stating that they did not obtain a NSC. A certified copy of subjects passed must be included.
  • Students over the ages of 45 may apply as mature age applicants.

* No credit transfers for modules will apply for RPL. RPL will only apply for access to programmes
Articulation from the Diploma in Marketing Management offered by IMM Graduate School to the BCom in Marketing and Management Science.

  • Graduates must have successfully completed all modules of the Diploma in Marketing Management.
  • Applications must be submitted within a five-year period after attaining the Diploma in Marketing Management qualification.
  • Please refer to the Prospectus for articulation modules.

Articulation from the Diploma in Marketing (programme offered by the IMM Graduate School pre-2011) to the BCom in Marketing and Management Science.

  • Graduates must have successfully completed all modules of the Diploma in Marketing.
  • Applications must be submitted within a five-year period after attaining the Diploma in Marketing Management qualification.
  • Please refer to the Prospectus for articulation modules.
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